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In
today's healthcare environment, marketing can help to
promote your professional expertise, establish credibility
and presence for new practices, and position existing
practices as healthcare leaders in the community.
Whether you are opening a traditional family practice
or are the first to offer your specialty medical services
in the community, the Martha Jefferson Medical Enterprises
Marketing & Advertising Team will work with you to
identify the key qualities that separate your services,
patient care, and physicians from the rest.
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Creation
of a Strategic Marketing Plan to identify
the growth goals for your practice, categorize
your target audiences, and develop creative
tactics to reach those audiences |
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Branding
and Design for your Practice including the
design of your logo, promotional materials
and website |
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Writing
including communications to your referring
practices, patient education materials and
website text |
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Execution
of Strategic Marketing Initiatives including
promotional mailings to referring practices,
physician and patient open houses, and speaking/in-service
opportunities |
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Management
of your Marketing Plan throughout the year
to ensure that opportunities to further promote
your practice in the community are most efficiently
and effectively leveraged. Also includes success
tracking of initiatives |
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